Content creators - whats in it for

Freelances:
 
No effect on existing customer base
Creates additional income stream 
Protects against plagiarism
Eliminates the need to pitch content
Provides efficient invoicing and payment system
 
Staff journalists:
 
Provides supplementary income stream for copy published by primary employer
Broadens byline recognition
Extends content lifecycle
Eliminates pitching, plagiarism, invoicing and payment issues
Simplifies tax compliance
 
Graduates/retirees:
 
Access to broad customer base
Prime site for advertorial and commercial content
Platform for off-diary and non-breaking news content
Eliminates pitching, plagiarism, invoicing and payment issues
Simplifies tax compliance